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My Story and why Copywriting in the Fitness and Supplement Industry Makes Sense.
My Story and why Copywriting in the Fitness and Supplement Industry Makes Sense.
I’m a bodybuilder and fitness enthusiast that’s broken into the fitness industry by making money for other businesses through solid emails.
Many coaches and brands have a personality that attracts their audience, but rarely are they able to replicate that personality through written words, which is where I come in.
Why is Email important in the fitness space?
Fitness and supplements is one of the most saturated markets out there. Everyone's selling the same thing basically — protein, fat loss, muscle gain, coaching.
So the only way you actually stand out is through how you communicate. The person who can make their audience feel like they actually understand them, their struggles, their goals — that's who gets the sale.
Email specifically for fitness and supplements works because the people on your list are already warm. They followed you, they bought something, they signed up — they're not strangers. You just have to keep showing up and giving them a reason to stay engaged and eventually buy.
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